Retail Sales Assistant or Assistant Manager (Wine Jobs: Wine Retail & Sommelier)

Full Time

  Palmers Wine Store (

  Bridport, Dorset, England

Palmers Wine Store is a thriving independent wine merchant located in Bridport, Dorset. We import hundreds of different wines for sale in our shop and online. We won a silver for our Overall List in Dorset in the 2023 Wine Searcher awards, as well as silver for Best European List and Best Burgundy List.

The shop is also a hub for the sale of Palmers own products, including award-winning ales and Dorset Orchards traditional craft ciders, and ever popular tours of our iconic thatched brewery.

Palmers Wine Store is part of Palmers Brewery, a 230-year-old family business with 53 award-winning pubs in the South West of England and is one of the UK’s leading small independent brewers.  

We are seeking people who:

  • Have a passion for wine and are eager to learn
  • Are reliable and trustworthy
  • Are friendly, helpful, confident and engaging with customers
  • Have excellent communication and interpersonal skills
  • Are organised and efficient with a ‘can do’ attitude

This is an ideal role for someone who loves being in a customer facing role and who wants to work for a close-knit team within a family business who will invest in their wine knowledge and offer progression.


Role & Responsibilities

You will be a key player in the Palmers Wine Store team, ensuring the smooth day-to-day operation of the shop and online. Your responsibilities will include:

  • Serving and advising customers on their choice of wines, spirits and beers
  • Ensuring the store is well-presented
  • Keeping the website up to date
  • Packaging online orders for collection and fulfilling local deliveries
  • Assisting with stock control
  • Welcoming Brewery tour customers
  • Assisting with the annual Christmas tasting, hosted in the Old Brewery Cellars (300 people attended in November 2023)
  • There is also significant opportunity to assist with social media and customer engagement


Skills & Experience

Essential: passion for wine, customer service experience, educated to GCSE level or above.

Welcomed: wine knowledge (on the job and WSET training will be provided), retail experience, driving licence. 


Hours & Benefits

This is a full-time position, normal hours are 40 hours a week, including Saturdays on rotation. Position and pay is negotiable depending on experience and potential.

The successful candidate will be able to benefit from the Palmers Wine Store staff discount, discounted gym membership, Cycle to Work scheme, life assurance cover, long service rewards and regular staff socials. We offer 22 days paid holiday plus Bank Holidays and pension contribution.

Significant training will also be provided via WSET courses, supplier wine tastings, local winery visits and regular internal tastings with our Wine Specialist and visiting suppliers.

Please apply by sending your CV to [email protected], general enquiries about the role can also be directed here.


£24,000 for a Sales Assistant, however further pay is available depending on experience and potential.

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