Digital Marketing Manager (Wine Jobs: Sales & Marketing)

Full Time

  Majestic Wine Warehouses Ltd.

  Watford, England

We are currently looking to recruit an experienced Digital Marketing Manager to join our dynamic forward-thinking team. We are looking for someone who enjoys taking ownership of innovative projects and has experience working across online performance channels and creating cross channel strategies. 

Who are we?

Majestic Wine is the UK’s leading specialist wine retailer. Majestic was founded in 1980 and, alongside its Commercial and French divisions, had a turnover of over £300m last financial year.

Alongside strong growth in multi-channel sales, Majestic believe there is still a key role a retailer that is loved by customers and loved by suppliers.  We pride ourselves on our enthusiastic, knowledgeable and friendly people, who, working as part of a close-knit team deliver exceptional customer service in a vibrant and fast-paced retail environment.  More information can be found at   

In August 2019 Majestic announced it will be continuing its story under new private ownership and was purchased by US investment firm - Fortress. The sale included the Majestic brand, stores, website, Commercial and French division. 

Fortress are now backing the vision for the future of Majestic and they see a lot of headroom for growth. The investment group pointed to Majestic’s ‘strong cross channel journey, expert staff and widespread brand affection’ when deciding to buy the business from its PLC status.

Keen to take a look at what it's like to work at our Support Centre, click here.

The Role

We are looking for a skilled Digital Marketing Manager to drive online and offline growth and customer acquisition through digital marketing including PPC, SEO, affiliates and social advertising. Leading a test & learn agenda and driving continued profitability aligned with business objectives through digital platforms.

Key Responsibilities:

  • Leading strategy and driving key KPIs from all digital marketing channels including PPC, SEO, Affiliates, Social.
  • Measuring the effectiveness of channels and reporting ongoing strategy back to the business
  • Communicating to the business areas of growth potential and proving through test & learn roadmap where investment is best addressed
  • Managing spend within a budget 
  • Managing third parties including Google, Affiliate partner, social partners
  • Working alongside the online trade team to optimise digital marketing leads
  • Creating a robust and optimised acquisition customer flow from click through to onboarding
  • Understanding and managing attribution to ensure all channels are realizing a clear ROI at the appropriate stages 
  • Working closely with the development team to grow organic traffic with best-practice SEO optimisation

Knowledge and Skills Required:

  • 3+ years of hands-on experience managing & optimising PPC campaigns across Google & Bing and social ads
  • Experience working across online performance channels, and creating cross channel strategies
  • Experience with SEO growing traffic and rankings 
  • Exceptional analytics and manipulation skills – able to identify trends in data, understanding how best to leverage these to deliver targeted campaigns
  • Results-focused, sets targets and achieves results, prioritizes tasks, overcomes obstacles and accepts accountability.
  • Communication: strong communicator and, takes ownership of the area and can clearly communicate actions
  • Initiative – Tackles problems and takes independent action; seeks out new responsibilities; acts on opportunities; generates new ideas; practices self-development.


  • A competitive salary based on your experience
  • 20% discount on wine for you and two friends or family 
  • Performance related bonus
  • 33 days’ holiday plus the opportunity to buy and sell
  • Life assurance 3x your salary
  • Free lunch provided each day
  • Free parking on site
  • Contributory pension
  • Free taxi to the station during Winter
  • Season ticket loans
  • An unparalleled fun company culture that's focused on empowering and developing our employees.
  • Discounted Car Wash
  • Discounted Dry Cleaning 

Job Specifics:

  • Contract Type: Full Time Permanent 
  • Location: Our Head Office is based in Watford, just 20 minutes from London Euston. From Watford Junction, we are a 15-minute walk to our Head Office. Taxi's are provided to the station. 

We’re fast-paced, we’re entrepreneurial, we’re creative, we’re dynamic, we’re energetic and we’d love to hear from you!

How To Apply

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