Commercial Analyst (Wine Jobs: Management & Administration)

Full Time

  Pernod Ricard UK

  London, England


The finance department is responsible for the organisation of the Company’s financial and accounting affairs including the preparation and presentation of business accounts and the provision of financial information for managers.

To provide tools and insights to protect and leverage PRUK assets the finance department:

Business Insight – Give timely and relevant insight, provide opportunity and risk identification, offer return on investment optimisation and commercial negotiation support.

Profit and Cash Management - Set and monitor delivery of stretch targets and manage financial flow to meet Pernod Ricard Group expectations.

Robust and User Friendly Control Environment – Provide a professional framework for customer and supplier commitments, alongwith asset protection and financial accounts integrity and tax/regulatory compliance.

Legal Advice – Provide risk management and ensure embedding of commercial and marketing contractual advantage. 

Key Purpose

  • Drive commercial performance by:
  • Providing high quality management information on a timely basis
  • Identifying opportunities and exposures
  • Managing all financial planning activities
  • Supporting commercial decisions with high quality analytical support; and
  • Ensuring financial discipline. 


Key Responsibilities

1. Channel Strategy

  • Manage and coordinate the strategy creation process.
  • Financial input and analysis to the strategy content, such as Joint business plan or new tender proposals.
  • Customer and Brand segmentation analysis.
  • Design and agree yearly/quarterly KPI’s with commercial leadership team.
  • Regular monitoring of strategy against KPI’s.
  • Attend, present and input into commercial leadership team and sub-team meeting on performance.

2. Budget Process

  • Manage and coordinate the annual budgeting process for the channel.
  • Responsible for timely inputs and outputs in line with the agreed company timetable.
  • Create the phased build of the budget following top-down agreement. Ensure SAM is populated and accurate.
  • Design and produce robust internal reviews.
  • Record all assumptions at each stage of the process.

3. Performance Analysis

  • Provide to the commercial team, regular (daily. Weekly, monthly) reports and trackers on business performance.
  • Analyse customer and brand performance against critical KPI’s – Volume, A&P, CM, Mix, phasing.
  • Review and evaluate key promotion activity. Measure ROI (Off Trade).
  • Management of Indirect shadow P&Ls (On Trade).
  • Full use of customer information systems to support analysis (Retail Link etc.).
  • Deliver monthly rhythm of performance analysis, using external data sources such as EPOS and
  • pricing trackers to deliver informative commentary to the Finance Manager and Commercial Team.
  • Provide pre and post promotional evaluation, and share key learnings to forward feed future promotions

4. Decision Support

  • Proactive approach required including improvement suggestions, opportunity identification.
  • Reactive approach responding to ad-hoc requests, pricing checks, Commercial account manager support.
  • Ensure strategic fit on all decisions.
  • Support account teams in key customer meetings.

5. Understanding the environment

  • Leveraging information systems to aid in the understanding of our impact and that of the competition.
  • Providing financial support for account team customer meetings

6. Business Projects

  • Represent channel at Ad-Hoc internal meetings and on Marketing, Customer Marketing and Category projects.
  • Constantly review reporting requirements of channel and where possible seek synergies with other commercial analysts to reduce admin.
  • Become familiar with internal systems (Qlikview, AiO, SAM, Infor) and work with IT/commercial analysts to reduce reliance on Excel reporting.
  • To be the Channel Champion of the AiO system (quality and accuracy of data, fit for purpose for changing business needs, training account managers on its use).

7. Total Business Support

  • Provide support to key company wide initiatives such as systems development, cross-channel analysis, company performance analysis and reporting with fellow commercial analysts. 

Key Relationships

  • Commercial Director
  • Business Unit Controller
  • Account Managers
  • Commercial Analysts
  • Finance Manager
  • Head of Financial Planning and Analysis
  • Customer Services
  • Net Revenue Manager




  • Part Qualified (CIMA, ACA or ACCA) - Undergraduate degree


  • Experience and capability to manage deliverables within defined time frames                                 
  • Understanding of a company’s reporting,forecasting and budgeting cycles  
  • Excellent excel skills (i.e. lookups, sumif, pivot tables)
  • Experience in data manipulation to drive insightful output
  • Confident presentation skills and able to present to a wide array of stakeholders including non finance staff
  • Previous exposure to Senior Management
  • Confident to challenge Account Managers 

Preferred Background

  • Demand-led FMCG or Retail, dealing with the complexity of multiple products and customers
  • Dynamic, fast paced environment



  • Qualified (CIMA, ACA or ACCA) - Finance specific degree    


  • System change management
  • Excel Macros
  • Qlikview

Preferred Background

  • FMCG 
  • Drinks Industry

How To Apply

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