Head of Retail (Wine Jobs: Sales & Marketing)

  Whittard of Chelsea

  London, England

Job Purpose:

The Head of Retail will manage and drive all commercial aspects of the UK Retail business to achieve the business’ stated growth objectives whilst operating in accordance with defined business strategy. 

Key Accountabilities:

 Driving commercial performance: Full P&L ownership and budgetary responsibility

 Define and achieve the strategy and goals for the retail team including sales,contribution, conversion/transactions, SPH, ATV, CRM.

 Delivery of a consistently exceptional customer experience in all Whittard stores

 Team: Attract and retain a team of talented retail professionals (Whittard Friendly Fanatics) at all levels

 Customer: High quality of customer service delivery – repeat customers, positive customer comments, net promoter score

 Store operations: Housekeeping and visual merchandising are delivered to brand standards.

Key Activities:

Driving commercial performance: Full P&L ownership and budgetary responsibility

 To develop and execute annual budgets and quarterly forecasts covering a set of clearly defined business metrics and KPIs in order to monitor and drive commercial performance in line with the overall business strategy and brand positioning.

 Interpreting performance and developing tactical responses to ensure targets are outperformed.

 Achieve strategy through positive working relationships and strong project management.

 Lead weekly, monthly, quarterly, annual meetings with key stakeholders, detailing sales performance, highlighting issues and devising strategies to address under-performance and capitalise on opportunities to drive further growth.

 Liaise, challenge and represent the interests of the retail business to other departments and the Executive Team in order to optimise the channel’s commercial performance (e.g. product range and pricing; promotional activity, visual merchandising, store layout andfixture design, instore & local marketing opportunities).Delivery of a consistently exceptional customer experience in all Whittard stores

Team and Communication

 Effectively communicate strategy, providing appropriate and timely updates on all key deliverables to shareholders, the executive team and employee base.

 To recruit, inspire, lead, coach, develop, motivate and retain a team of (up to 400) talented retail professionals (Whittard Friendly Fanatics) at all levels – continually driving up the calibre, encouraging two-way communication to drive up performance.

 Develop and maintain strong working relationships across the senior team.

Customer

 Ensure a high quality of customer service is delivered consistently across all stores encouraging repeat purchases, positive customer comments, appropriate customer feedback shared with relevant departments and a positive net promoter score.  

How To Apply

How to apply:

Please send your CV, cover letter and salary expectations to [email protected].

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