Are you a discerning marketer with luxury brand marketing experience?
Do you have experience working on event sponsorship, new product development and digital and social media?
Do you have a taste for luxury Scotch whisky?
If so, we are seeking a temporary Senior Brand Manager to cover a maternity leave in our global Prestige Marketing team, working on Royal Salute.
Created in 1953 to mark the coronation of Queen Elizabeth II, Royal Salute was crafted to represent the pinnacle of Scotch whisky. It is unanimously recognised as the most luxurious whisky in the world. A brand steeped in tradition and proud of its royal lineage it is firmly engage in the modern world by constantly pushing the art of blending into new, creative and ambitious forms. In our quest for driving brand fame world-wide, the activation and amplification of our series of prestigious Polo events is essential, as is the development of new products to excite existing and new consumers.
In this role you will work with the Marketing Manager to focus on Event Sponsorship, New Product Development and Digital/Social Media.
You key responsibilities would include:
- Project responsibility across different activation touch points within the Polo platform, through developing 360 marketing initiatives and forming and maintaining relationships with brand partners.
- Managing the launch of a new Royal Salute product.
- Developing and implementing brand identity initiatives both On and Off pack.
- Shaping new digital strategy for Royal Salute.
- Identify and recommend appropriate digital behaviour, avenues and content type for brand communication.
To be our ideal candidate for this role you will be able to hit the ground running to catch up with our ongoing projects. You will be a seasoned marketer with a sound understanding and experience of the full mix of marketing disciplines. You will have digital experience with a comprehensive understanding of social media marketing solutions. You will have proven project management skills as well as strong communication and interpersonal skills to allow you to liaise with markets and brand partners. Ideally you will have worked with luxury products previously and have an instinct for luxury, design and style.
By working for Chivas Brothers you would join the Scotch whisky and premium gin business of Pernod Ricard. You would join a global workforce of approximately 18,000 people operating through a decentralised organisation with 6 Brand Companies and 85 Market Companies. As the world’s co-leader in wine and spirits you would also join a company with international leading brands and a unique motto promoting human connection – “créateurs de convivialité”.