SENIOR PARTNER MANAGER – ECOMMERCE (CRAFT SPIRITS) (Wine Jobs: Management & Administration)

  Maverick Drinks

  Field based, UK, England

ABOUT THE ROLE

YOU WILL BE RESPONSIBLE FOR DRIVING DISTRIBUTION AND GROWTH OF THE MAVERICK DRINKS BRAND PORTFOLIO ACROSS THE FAST GROWING ECOMMERCE CHANNEL, ACTING AS A CONSULTANT TO THE TRADE AND BRINGING PARTNERS ON THE CRAFT SPIRITS JOURNEY.

MAIN PURPOSE OF THE ROLE:

• YOU WILL CREATE THE ECOMMERCE STRATEGY IN LINE WITH THE MAVERICK STRATEGIC OBJECTIVES AND DEVELOP STRONG BUSINESS PLANS IN ORDER TO DELIVER AGAINST THE BUDGETED GROWTH TARGETS FOR YOUR CHANNEL.
• YOU WILL MANAGE THE FULL COMMERCIAL PICTURE FROM ACCURATE FORECASTING TO A&P INVESTMENT, AND ENSURE THAT ALL MARKETING ACTIVITY DRIVES A POSITIVE RETURN ON INVESTMENT.
• YOU WILL DRIVE THE DIGITAL MARKETING AGENDA FOR YOUR CORE STABLE OF PARTNERS, WHILST IMPARTING KNOWLEDGE AND EXPERTISE ACROSS THE REST OF THE COMMERCIAL TEAM TO CAPITALISE ON ECOMMERCE OPPORTUNITIES WITHIN THEIR CUSTOMER BASE.
• YOU WILL SEEK TO CREATE INNOVATIVE AND ENGAGING CAMPAIGNS THAT ENHANCE OUR CRAFT SPIRITS MESSAGE AND EMBED OUR BRANDS IN THE CONSUMER’S PURCHASING REPERTOIRE.
• YOU WILL ACT AS THE ECOMMERCE CONSULTANT FOR OUR ONLINE SPECIALIST RETAILERS AND MANAGE THE PROFITABILITY OF THE CUSTOMERS ACCORDINGLY.
• WORKING CLOSELY WITH OUR HEAD OF BRAND DEVELOPMENT, YOU WILL IDENTIFY FUTURE OPPORTUNITIES WITHIN YOUR ACCOUNT BASE, AND CREATE COMPELLING CRAFT CATEGORY PROPOSITIONS.
• ATTENDING CHANNEL AND CUSTOMER TRADE SHOWS, YOU WILL BROADEN YOUR NETWORK AND INFLUENCE ACROSS YOUR CUSTOMER BASE TO CREATE ONGOING OPPORTUNITIES FOR THE BUSINESS.

ABOUT YOU

• YOU WILL HAVE A PROVEN TRACK RECORD OF MANAGING ONE OR MORE OF THE PURE PLAY ECOMMERCE RETAILERS (INCLUDING BUT NOT EXCLUSIVE TO; AMAZON, OCADO, TESCO DIRECT), WITH DEMONSTRABLE EXPERIENCE OF GROWING VALUE WITHIN THESE KEY CUSTOMERS.
• YOU WILL HAVE GROUNDED COMMERCIAL EXPERIENCE WITHIN AN ACCOUNT MANAGEMENT CAPACITY OR SIMILAR, COUPLED WITH AN UNDERSTANDING OF THE INNER WORKINGS OF A P&L.
• YOU WILL HAVE EXTENSIVE EXPERIENCE IN DEVELOPING DIGITAL MARKETING CAMPAIGNS, CARRYING OUT PRE-ACTIVITY EVALUATION, EXECUTING BRILLIANTLY AND MEASURING QUANTIFIED ROI EFFICIENCY.
• YOU WILL HAVE EXCEPTIONAL KNOWLEDGE OF HOW TO DRIVE BEST USE OF DIGITAL MEDIA WITH THE REALMS OF THE CUSTOMER OFFERING.
• IDEALLY, YOU WILL HAVE DELIVERED EXCEPTIONAL NPD LAUNCHES WITHIN THE SPIRITS CATEGORY.
• YOU WILL BE EDUCATED TO A-LEVEL OR EQUIVALENT, OR IDEALLY TO DEGREE LEVEL.
• A WSET QUALIFICATION AT A HIGHER LEVEL WOULD BE DESIRABLE.
• YOU WILL HAVE A PASSION FOR ACHIEVEMENT, INTEGRITY AND DRIVE WITH A STRONG DESIRE TO MAKE THINGS HAPPEN.
• YOU WILL BE ENTREPRENEURIAL IN NATURE AND YOU WILL POSSESS A STRONG SENSE OF PURPOSE, BE PROACTIVE AND CAPABLE OF WORKING AUTONOMOUSLY.
• THIS ROLE IS FIELD BASED AND WILL REQUIRE NATIONAL TRAVEL, THEREFORE A FULL UK DRIVING LICENCE IS REQUIRED.